SEAT has to do better, which is bigger. It is not helped that it is mainly sold in Europe and late entry into the booming crossover segment. A 400,000 volume is not sufficient for a mainstream brand, even if the platform is shared with other brands in the VW empire.

Cost savings are made by the Toledo model, which is manufactured in the Czech Republic, related to the Škoda Schnell. Likewise, with the new Ateca Crossover, which shares the Škoda Yeti platform and also operates in the CR. The Mii mini car is manufactured in Slovakia and is the same as the VW Up! And Škoda Citigo. The large Alhambra MPV is built in Portugal with the same platform as the Volkswagen Sharan.

So, what is done in Spain? The León and Ibiza at the Martorell factory around Barcelona and over 75% of production in 2016 was for these two models. This is a somewhat crooked spread, but the Ateca crossover should reduce this dependency when it reaches a full year of production.

In 2016, a breakthrough in this area led to a breakthrough in profitability of € 153 million, or € 279 per vehicle.

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